A furniture brand rooted in Jepara’s generational woodworking tradition opens its first showroom in Bali. The timing feels right.
On 14 May 2026, Indocasa opened the doors to its first Bali showroom in Ubud, which is exactly the right place for a brand like this to land. Ubud has always been the part of the island where craft is taken most seriously, where the conversation about design, material, and making runs deepest. It’s a neighbourhood that knows the difference between furniture and furniture, and Indocasa is firmly in the latter category.
The brand was founded in 2013 with a specific and well-considered vision: to take contemporary European design sensibility and realise it through the hands of Jepara’s master craftspeople. Jepara, on the north coast of Java, is one of the world’s most respected centres for teak woodworking, a designation earned over generations and still very much deserved. Indocasa has been working within that tradition for over a decade. The Ubud showroom is the latest chapter in a story that actually started forty years ago.
The Jepara Lineage
What Indocasa offers that many furniture brands operating in this space don’t, is direct, uninterrupted access to a woodworking tradition that runs through the artisans rather than around them. The techniques used in their Jepara workshops have been passed down through generations, and the brand’s role is to channel that expertise toward a contemporary design language, rather than impose a foreign one on top of it.
This is a meaningful distinction. There are many furniture operations that manufacture in Indonesia and design elsewhere, with the craft treated as production input rather than a creative foundation. Indocasa’s approach is different – artisan knowledge shapes the work, not just executes it. Meticulous material selection, prototyping, hand-finishing, and quality control are built into every piece, and you can feel the difference in the result.
The Materials
Solid teak is the primary material, responsibly sourced and used across indoor, outdoor, and bathroom collections. Marble, weaving, and upholstery complete the palette, giving the range a textural depth that moves well beyond a single-material story. The combination allows Indocasa to work across very different spatial contexts, from a villa terrace to a hotel bathroom, without the design language fragmenting. There’s a consistency of intention that holds it together.
Architectural simplicity is the guiding design principle, a phrase that’s easy to claim and harder to deliver. Indocasa delivers it. The pieces don’t ask for attention. They sit in a space and improve it, which is a more demanding standard than it sounds.
The Showroom in Ubud
Opening a physical showroom in Ubud in 2026 is a deliberate choice. This is where the architects, designers, and developers building many of Bali’s most considered projects tend to spend their time, and a showroom here puts Indocasa directly in front of the people making decisions about what goes into those spaces. It also puts the work in a context that suits it: a town where material intelligence and craft heritage are genuinely valued by the people who walk through the door.
For anyone sourcing furniture for a villa, resort, or residence in Bali and looking for something that will outlast the project it was bought for, this is worth a visit. The showroom gives you a chance to sit with the pieces, feel the material, and understand why the making matters
Furniture built to shape the atmosphere of the spaces people live in every day. That’s a high bar to set for yourself. Go to the showroom and see whether Indocasa clears it.
— Sheila, Bali Interiors
VISIT
Indocasa Ubud Showroom · Ubud, Bali · Open from 14 May 2026
@indocasafurniture · indocasafurniture.com
